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Unappealing savings Thu, Jun 23, 2011
The packaging for compact fluorescent light bulbs says something like, "Save $11 per year on energy costs."  Seriously?  You want me to buy a new product and replace my current light bulbs so I can save $11 per year?  It's like when my bank called me to advise me to move some money in my checking account to an interest-bearing checking account which would yield about 0.1% APY.  Even a big bank account with like $10,000 would only make $10 in interest per year.  Having to change my direct deposit, billpay, and order new checks simply isn't worth $10. 

Related:  Driving to save money #money

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