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Advertising trends
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May 1, 2007
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I've noticed two recent trends in advertising. One is on the radio. The other is in my email spam. Both are stupid.
The one on the radio is about debt. And not just anything about debt. Debt elimination. The commercials claim to "not just reduce debt, but eliminate it". I ain't no genius, but I was under the impression that debt exists because money does not. In order to get rid of debt, money must be present. So unless I'm missing some fundamental concept in all this, these commercials are ridiculously stupid and will bring grave consequences to anyone who responds positively to them.
The one in my spam folder is about replica watches. If you could even fathom how many replica watch offers I get via email, you would understand my unreasonably intense anger: Who the heck buys replica watches? And who the heck buys them online? And who the heck buys replica watches online from spammers? I've mentioned this before, but I'll say it again: The only reason spam exists is because it's incredibly effective and profitable. Otherwise people wouldn't waste time, money, and legality on it. The reason it's profitable is because people click the links. But the last time I checked, no one I know responds to spam or clicks their links. I'm envisioning this underground world full of computers where idiots are employed to click spammy links all day. That's the only conceivable way this advertising could be effective. #entertainment
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