When I need to travel for work and it's within driving distance, I'll usually rent a car from Enterprise because there's a location a few miles from my house.  The thing is, I haven't really been impressed with any of my experiences with them.  I drive to their location, park my car almost in the woods in the back of their crappy parking lot, then stand in line to get a car.  When it's my turn to talk to a person, I have to go through all these steps, present different forms of identification and payment, and sign papers saying I'm waiving insurance (which I'm never really sure is a good idea).  Then I go to the car, find out it has no keychain to unlock the doors, and it doesn't have cruise control, which means I get to press the gas pedal for the next four hours. 

What strikes me every time I go into this place is that they're bad at what they do.  Enterprise rents cars, and put simply, a three-legged dog could do a better job.  It seems like a pretty simple task:  A customer makes a reservation online, shows up at the store, and drives away in a car.  What happens after that second step to make it take so long, and why is it so complicated?  I understand the need for security and getting paid, but I feel like if you do one thing, you should probably do it pretty well since you spend all your time and effort doing that one thing.