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Visiting nurses (4) Monday, Jun 12, 2006 10:56 am

There's a sign on Route 10 in Ledgewood (actually there's one on each side of the road) near Towne Toyota and Cliff's Dairy Maid that says something so cryptic and misleading, I (and Wendy) can't for the life of me figure out what it means.  The picture below states, "Insist on visiting nurses in their 90s."  It shows a picture of a woman in her 30s-40s with a green band around her neck (signifying that she's a visiting nurse) visiting an elderly woman (supposedly in her 90s).  Does it mean I should "insist on visiting nurses [who are] in their 90s"?  Or does it mean that "[People who are in their 90s should] insist on visiting nurses"?  Whatever it means, the people in the organization sure spent a lot of money advertising a message that doesn't make sense.  I'm so confused by this sign, I sent an email to the organization.  I'll post the reply if I get one. 

Linked:  Visiting nurses response

Mike Tuesday, Jun 13, 2006 9:10 am

I think its to insist on nurses in the 90 percentile of client satisfaction....

As far as advertising goes though...they win cause you posted it on your website and are talking about it

Dave Tuesday, Jun 13, 2006 10:38 am

I think that's absolutely not what it means.  And I don't mind helping their cause.  I'm all for insisting on visiting nurses who are in their 90s when people are in their 90s, or whatever the heck this thing is advertising.

Britt Wednesday, Jun 14, 2006 1:51 am

I'm going to go with Mike on this one, although my guess is that they also thought they were making a joke by making it sound like 90-year-old nurses.  Spectacularly poorly phrased, though.

But my real point is to say, I miss Cliff's.  That's some good ice cream.

Wendy Thursday, Jun 15, 2006 8:06 am

I will agree with Dave, sort of. After much speculation (passing it almost daily) I think the sign means that people in their 90s should insist on having visiting nurses. That makes the most sense to me.

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Hi, my name is Dave Hosier, and this website is where I write my unfounded opinions on trivial matters. Feel free to look around, but please refrain from reading anything.

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